No matter what industry you’re in, it seems like everybody is on a rabid race to hit on The Next Big Idea. Bosses no longer want submissive subordinates; they’re looking for people who can come up with new ideas for old problems, to breathe new life into tired work processes, to dream up groundbreaking product lines.
According to Harvard Professor Clayton Christensen, this sort of creativity is known as “disruptive innovation.” It’s defined as an innovation that helps create a new market, and eventually disrupts the existing market through new technologies. Great examples would be Wikipedia (which shook up the traditional print encyclopedia market) or free online course providers like Khan Academy and Coursera (which changed how people traditionally got educated.)
Everyone knows we need to continuously bring fresh ideas to the table in order to stay relevant in an increasingly competitive job market but the question is, how? It’s hard enough juggling the many tasks on-hand without having to constantly come up with new ideas. Well, like everything else, creativity is a muscle – you need to constantly build it up, or it’ll waste away. Use it or lose it, so to speak. Here are six tried-and-tested ways to keep your creative juices flowing.
About The Author: Vanessa Tai is a founder of Material World who has previously worked on magazines Simply Her and Cosmopolitan Singapore. Now a freelance writer and a full-time contributor to this website, the 26-year-old dreams of attending every single major music festival before she turns 30. Follow her on Twitter @VannTaiTweets.
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