Everyone who wants to start a business these days keeps talking about claiming the PIC Bonus. Deborah Tan wants aspiring entrepreneurs to know that there is nothing wrong with good, honest work.
How would you start a business? Would you bootstrap your business, i.e, fund it out of your own pocket? Borrow money from your relatives? Or, try to get investors to put money into your venture? For many of us small business owners, we often take the first option. We dig deep into our pockets to fund the venture, go without a salary until it starts to turn a profit and, dollar by dollar, we build up the business.
While many “business gurus” may turn their nose up at the idea of “starting small”, as a year-old entrepreneur, I must say, I prefer to grow my business step-by-step. There is a certain pride in seeing your business prosper gradually and you are much more aware of what it means to “take ownership”. For instance, I have been advised by many people on the many different ways one can employ to claim the PIC Bonus: from setting up many versions of one business (because every business is “entitled” to claim up to $15,000 in PIC Bonus) to paying a huge sum for a basic ecommerce website, which is something you can easily set up for FREE. Although the methods are all not illegal, they are certainly what I – after much thought – am uncomfortable with.
Articles abound about the “mistakes” first-time entrepreneurs tend to make, most of them about why we spend too much time working and not enough of it growing our wealth. While some I agree with, often, I find myself questioning why these so-called “mistakes” are bad. People have asked if I hated money but I simply just can’t agree with these:
1. “Mistake 1” – Not Paying Someone To Do Your Nitty-Gritty For You
Yes, all of us who come out to be our own bosses would love nothing more than to lay claim to the fact that we have minions running around doing our shit for us. Who wouldn’t? Who wouldn’t want to say, “Get your people to call my people.” But leaving a job to “become your own boss” also means you are now your own employee. I like to think that by being able to take care of my own taxes, manage my own timetable, chase down my own payments, I’m getting acquainted to the unglamorous side of what it means to be a business owner. When you can finally afford to pay a part-timer to take care of your things, you will also know what is the real work involved so you won’t be held at the mercy of an admin person.
2. “Mistake 2” – Not Willing To Pay Money To Grow Money
I recognize that for a business to grow, investments have to be made. However, I think investments have to be worthwhile and made in an ethical way. I am uncomfortable with paying someone $15,000 for something that is actually worth $3,000, just so I can make a maximum claim on the PIC Bonus. I’ve been told, “Once you see all that money in your bank account, you will look at things differently.” I hope I never will have to.
3. “Mistake 3” – You Can’t Take Care Of Everything
If it’s my business, I want to know everything – from the product I’m selling to the licensing issues it faces to the profile of the customer who consumes my product. Sure, you should have partners who possess skills and traits that make up for what you don’t have but it doesn’t mean you just leave whatever you don’t want to do to them. You can take care of everything, you just don’t have to do it all. It’s called “taking ownership”. “Taking ownership” means whenever someone has a query about your business, you have all the most basic answers at your fingertips.
4. “Mistake 4” – No-Risk Is Good
There are many business opportunities out there that allow you to take up the basic template and run with it. They call it no-risk because there is a set pattern you can use to build your business. But the only person who is getting rich out of it all is the one who is selling this same business template to hundreds of people out there. Unique ideas are hard to get off the ground and yes, you may fail. However, if you are really serious about your business, you will want to channel your investments into the things that make you DIFFERENT, not Xeroxed ideas that you can tweak only slightly to set you apart from the crowd.
I realize that it may sound idealistic of me to say that making money is less important than doing things right. However, I can’t emphasize how crucial it is to not go into business simply because you hope, eventually, that the passive income will let you live out the rest of your life in comfort. You still need to have a basic respect for WORK – good, honest work. You can’t just think, “I’ll set this up, sit back and watch money roll in.” If you think the first and foremost thing about business is PASSIVE INCOME, you are truly making a very big mistake.
About The Author: Deborah Tan is a founder of Material World. After 10 years of working in magazines Cleo and Cosmopolitan Singapore, she is now a freelance writer/editor who works on this website full-time. She recognizes that she may never be rich but at least she is proud of her business. Follow her on Twitter @DebTanTweets.