If you are born in the ’80s and have an amazing memory, you’d probably remember this TV commercial:
Gotta love that random guy on a horse.
I definitely remember the brand name and the bottle packaging – when I was little, my sisters often raved about Timotei because of its lovely floral scent. But, like that random horse-guy, this hair care brand disappeared as unexpectedly as it galloped into the beauty scene.
Turns out, Timotei hasn’t left at all; it’s always been around, only at smaller supermarkets and department stores like Mustafa Centre (though there’s nothing small about this mall). But now, after nearly two decades, Timotei is making a mainstream revival with its new range of shampoos and conditioners, the Jericho Rose range.
Jericho rose is renowned for its ability to withstand harsh weather conditions, as well as provide hydration and anti-ageing benefits. Used as an active ingredient in Timotei’s range of shampoos and conditioners, Jericho rose is said to leave your hair soft and manageable.
Timotei’s full range of hair care products includes Shine Recharge (shampoo and conditioner), Intense Repair (shampoo and conditioner), 2-In-1 Delicate Shampoo, and 2-In-1 Intense Shampoo. I got to try Shine Recharge, which is formulated with natural sesame seed oil extracts.
First, the shampoo lathers extremely well, and even seems to detangle my hair during the shampooing. The conditioner works to soften hair, but doesn’t leave it feeling as nourished as I’d hoped. But then again, my dry hair probably requires the richer Intense Repair, instead of Shine Recharge. The floral scent is a winner, though – it stays on for hours on end, even after a day out in the sweltering heat!
Paraben-free and mild enough for everyday use, Timotei prides itself on using 100-percent natural extracts and 100-percent PET recyclable packaging that is made from 25-percent recycled material.
Each bottle from the range costs $6.90. Timotei is available exclusively at selected Guardian stores: Ion Orchard, Paragon, Plaza Singapura, 313@Somerset, Tanglin Mall, Suntec City, VIvoCity, Serangoon NEX, and Jurong Point.
Timotei Shine Recharge Shampoo and Conditioner were given to Material World for review purposes. All opinions are the author’s own.
About The Author: A founder of Material World, Tan Lili has previously worked in magazines The Singapore Women’s Weekly and Cosmopolitan Singapore, as well as herworld.com (now herworldplus.com, the online counterpart of Her World). She is now a freelance writer who works on this website full-time. Lili hopes to travel the world, work with wild animals, and discover more awesome Twilight fan-fiction. Follow her on Twitter @TanLiliTweets.