Beauty & Shopping, Skincare

Beauty Review: Shiseido Ibuki – Deborah Tan

Take it from me: adult acne is a bitch.

There’s just something about it that makes it so difficult to deal with. Is it really hormonal? Well, not when you are already 28! Is it really due to diet? Or, is it because some of us just attract bacteria more than other women? I was hit pretty hard with adult acne in my 20s.

Some of the frustrations I had dealing with adult acne included:

1. Every cleanser is either too harsh or is simply too irritating for the skin. There was always a layer of “something” on your skin that you want to clean off but just can’t!

2. Skincare products can’t penetrate the “thick, scabby” layer of zits to work their magic. No matter what you apply, nothing works because nothing gets in.

3. You’re either shining with too much oil or you’re flaking from powerful zit treatments or anti-shine skincare products.

That was when I learnt that healthy skin isn’t just oil-free skin. Healthy skin is a result of a number of factors coming together: diet, lifestyle, effective stress management, and most of all, hydration inside and out.

And this is why Shiseido’ new skincare range Ibuki will help address the problems women in their 20s – 30s have when it comes to achieving a perfect complexion.

Girls, meet Shiseido's new skincare range, Ibuki

Girls, meet Shiseido’s new skincare range, Ibuki

The Logic:
Shiseido has discovered that skin cells contract under stress, which negatively impacts its metabolism and turnover rate. This is when you get excess cells hardening on the surface of your skin and start noticing that your products aren’t working for you any longer. It’s not that your skin has developed a “resistance” towards your products, it’s because it is now covered in a hardened layer that is preventing products from getting absorbed.

The Science:
With the Ibuki skincare range, Shiseido introduces the Shape Memorizing Cell Technology. It basically “remembers” the shape of your skin cell in its healthiest state and as and when your skin cell shrinks due to stress or external aggressors, it keeps it plump with moisture so your skin remains healthy and resilient.

The Result: 
I have been trying Ibuki for close to a month now and I have found that my complexion stays fresher for longer. Driving around town all day for meetings and events leaves me with precious little time, and privacy, for touch-ups. I’ll take anything that keeps my “face” on for as long as possible!

Gentle Cleanser
I particularly like the foam produced by the Gentle Cleanser. Thick and pillowy-soft, it massages your skin as if you are using a creamy puff. The plumping effect can be immediately felt after cleansing. Whereas most cleansers do their jobs of washing the dirt and grime away, this one has a “thirst-quenching” feel, which comforts the skin. It also has a relaxing scent – great for when the only thing you want is to relax after being stuck in a jam on the way home.

Perfect pick-me-up while on the go

Perfect pick-me-up while on the go – Ibuki Eye Correcting Cream

Refining Moisturizer
The lotion-moisturiser is a bit too thin for my liking. I guess I’m finally getting older cos I’m appreciating creams more than lotions and gels these days. Nonetheless, it gets absorbed quickly and – this is what I like best about it – it works perfectly fine as a pre-makeup base. It leaves the skin soft and fresh and, helps my foundation blend into my skin more easily. This is very useful because these days, I find I have less than 15 minutes to put on my makeup.

Eye Correcting Cream 
The small tube is great for carrying around with you when you’re out and about. By mid-day, my eyes always feel like they’ve been punched and my eyeliner is smudged and murky-looking. What I like to do is to pop into the Ladies’, clean up my eyes and give them a gentle massage with this cream. A quick relining of the eyes and I’m good to go to my next appointment again!

From oily skin to dry skin to tired skin … there is a whole host of skincare problems out there to fix. But none of these can be dealt with effectively if you don’t restore resilience to your skin’s inner structure. So give Ibuki a try for a month or two and then see if your usual skincare products start to work for you again.

The Shiseido Ibuki range was given to Material World for review. All opinions are the author’s own. Read our advertising policy here.

About The Author: Deborah Tan is a founder of Material World. After 10 years of working in magazines Cleo and Cosmopolitan Singapore, she is now a freelance writer/editor who works on this website full-time. She likes liquid eyeliners, bright red lipsticks, tattoos, rock & roll, Mad Men, Suits and loves a moisturiser with a dreamily soft texture. Follow her on Twitter @DebTanTweets.

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